Upper Deck Club logoUpper Deck Club
Loveland, Colorado · 30,000 sq ft

Train Like It'sGame Day —Every Day.

One membership. Every sport. Northern Colorado's premier multi-sport performance facility — weight room, members-only lanes, courts, simulators, and priority booking all under one roof.

30k
Sq Ft of Turf & Courts
8+
Sports Under One Roof
7
Days a Week
Softball/Baseball/Basketball/Volleyball/Golf/Soccer/Strength/Speed & Agility/Free Play/Softball/Baseball/Basketball/Volleyball/Golf/Soccer/Strength/Speed & Agility/Free Play/
Membership

Pick Your Pass. Unlock the Whole Club.

Membership unlocks the full Upper Deck experience — weight room access, member-only pricing on lanes and courts, and priority booking on the spaces that fill up fast.

Rookie

Get in the building and start putting in work.

$39/mo
Start with Rookie
  • Full weight room access
  • Open free-play zones
  • Member rates on lane & court rentals
  • Member rates on Mind+Movement & PIQ Mentoring
  • 1 guest pass / month
  • Access to member events
Most Popular

All-Star

The everyday athlete's home base. Most popular for a reason.

$89/mo
Go All-Star
  • Everything in Rookie
  • Members-only lane access
  • Priority booking on lanes & courts
  • 15% off lessons, camps & clinics
  • 4 guest passes / month
  • Discounted SAQ & strength sessions
Best Value

MVP

All access, all sports, for you and the whole crew.

$159/mo
Claim MVP
  • Everything in All-Star
  • Unlimited multi-sport access
  • Family add-on (up to 4 members)
  • Dedicated weekly training block
  • 25% off lessons, camps & clinics
  • First dibs on new programs

No long-term contracts · Cancel anytime · Family & team plans available

The Facility

Every Sport. One Membership.

From the batter's box to the basketball court to the golf simulator — 30,000 square feet built for athletes, families, teams, and coaches across Northern Colorado.

Softball & Baseball

Pitching lanes, hitting machines, and 10–15 competitive teams.

Basketball

Indoor court for skill training, runs, and rentals.

Volleyball

Skill training and court rentals for clubs and teams.

Golf

Indoor simulators and putting areas, open year-round.

Soccer

Indoor winter training space when it's cold outside.

Strength & Conditioning

Full weight room included with every membership.

Speed · Agility · Quickness

SAQ training to build explosive, game-ready athletes.

Free Play Zones

Open turf and space to train, play, and compete.

Signature Programs

More Than Reps. Mind, Body & Mentorship.

Performance is built on more than physical training. Every Upper Deck membership unlocks our signature development programs — for the mind of the athlete and the whole journey around them.

Members save $50/hr

Mind+Movement

Sports Performance Psychology

Tonja Harding · PhD (ABD), Sports Performance Psychology · Former D1/D2 Softball Coach

Mental reps matter as much as physical ones. Mind+Movement trains the psychology of performance — focus, confidence, resilience, and composure under pressure — so athletes show up at their best when it counts most.

  • 1:1 mental performance sessions
  • Team mindset & culture workshops
  • Focus, confidence & pressure training
  • Visualization, routines & recovery
  • For athletes, coaches & teams
Members
$79/hr
Non-members
$129/hr
Ask About Mind+Movement
Members save $50/hr

PIQ Mentoring

Mentorship for Coaches, Players & Families

Dave Darby · Founder, PIQ Mentoring · Global Mentoring Expert · Royals Fastpitch Founder/Coach

Great athletes are developed, not just trained. Led by founder Dave Darby, PIQ Mentoring guides the whole team around the athlete — coaches, players, and families — with the communication, culture, and game sense that turn potential into performance.

  • Mentorship for players, coaches & parents
  • Culture & communication coaching
  • Player development & game IQ
  • Guidance for the whole family journey
  • Built on growth, confidence & belonging
Members
$79/hr
Non-members
$129/hr
Ask About PIQ Mentoring
For Teams

Coaches, Teams & Private Instructors

Weekly training blocks, facility rentals, and coaching opportunities for clubs, teams, and private instructors across Northern Colorado. Lock in your space and build your program at the Upper Deck.

Talk Team Plans
Our Story

Built by Athletes, For This Community.

The Upper Deck Club started as a softball-focused training center and grew into a 30,000 sq ft multi-sport performance facility serving athletes, families, teams, and coaches across Northern Colorado.

Founded by Dave Darby and Richie White, the Upper Deck is built on growth, confidence, discipline, and belonging — a place where every athlete has room to reach the next level of performance.

Founded by Dave Darby & Richie White

30,000
Square Feet
10–15
Competitive Teams
8+
Sports
2
Founders, One Mission
Find Us

Right Off Eisenhower in Loveland.

Centrally located in Northern Colorado and easy to reach from Fort Collins, Greeley, and the Front Range.

Loveland, Colorado

910 E. Eisenhower Blvd

Loveland, CO 80537

  • Hours
    Mon – Fri: 10:00am – 10:00pm
    Sat – Sun: By Appointment
Get Directions
Join the Club

Ready to Reach the Upper Deck?

Lock in your membership, book a tour, or ask us anything. Our team is on the floor 7 days a week and ready to get you started.